At the turn of the 21st century, a simple consumer insight led to a lasting change in how Americans enjoy Coca-Cola at home. In August 2001, Coca-Cola Consolidated played a key role in introducing the Fridge Pack to U.S. markets, helping test and validate its innovative, space-saving design. Its success sparked a nationwide rollout—forever changing how beverages are stored, chilled and enjoyed.
Watch the video below to learn more. ⬇️




